2010 Economic Calendar
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Redbook  
Released On 6/22/2010 8:55:00 AM For wk6/19, 2010
PriorActual
Store Sales Y/Y change2.7 %3.2 %

Highlights
Redbook reports mild strength for same-store sales in the June 19 week, at plus 3.2 percent vs. plus 2.7 percent in the prior week for among the best year-on-year rates of the year. The report said the rate was helped by an easy year-ago comparison though Father's Day promotions did drive traffic and did help business across categories. But month-to-month is still soft. Redbook's numbers point to a 0.4 percent decline vs. May, right near its target for a 0.3 percent decline in June. These results are respectable but the retail-sales acceleration in winter and early spring is old history with results now flat at best.

Definition
A weekly measure of comparable store sales at chain stores, discounters, and department stores. Redbook tracks week-to-week change, month-to-date change, and year-on-year change with the latter the most closely watched reading. The report offers early indications on ex-auto ex-gas retail sales.  Why Investors Care
 
 

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