2010 Economic Calendar
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Consumer Sentiment  
Released On 10/1/2010 9:55:00 AM For Sep(f), 2010
PriorConsensusConsensus RangeActual
Sentiment Index - Level66.6 67.0 66.0  to 68.5 68.2 

Consumer sentiment shows a nice jump in the last two weeks of the month. The index rose to 68.2 vs. a mid-month reading of 66.6 making for an implied 69.8 reading for the last half. The improvement is slightly concentrated in the leading expectations component. Inflation expectations are coming down, perhaps too much for those worried about disinflation. Inflation expectations five years out fell one tenth to 2.7 percent. Today's report is good news suggesting that consumer spirits, which are very down relative to consumer spending, may be reviving.

Consensus Outlook
The Reuter's/University of Michigan's Consumer sentiment index for the mid-September reading fell 2.1 points to 66.6 to erase the gain made in August. The reading was the lowest since the 66.5 figure for July, a month when sentiment suddenly nose dived. Although the current conditions index for mid-September came in at 78.4 versus 78.3 for final August, the expectations index dropped to 59.1 from 62.9 in August. The latter is at its lowest reading of the recovery but at least somewhat above the recession low of 49.2. With initial jobless claims trending down and stocks up sharply, there could be modest improvement for the final reading for September.

The University of Michigan's Consumer Survey Center questions 600 households each month on their financial conditions and attitudes about the economy. Consumer sentiment is directly related to the strength of consumer spending. Consumer confidence and consumer sentiment are two ways of talking about consumer attitudes. Among economic reports, consumer sentiment refers to the Michigan survey while consumer confidence refers to The Conference Board's survey. Preliminary estimates for a month are released at mid-month. Final estimates for a month are released near the end of the month.  Why Investors Care
Consumer sentiment is mainly affected by inflation and employment conditions. However, consumers are also impacted by current events such as bear & bull markets, geopolitical events such as war and terrorist attacks. Investors monitor consumer sentiment because it tends to have an impact on consumer spending over the long run (although not necessarily on a monthly basis.)

2010 Release Schedule
Released On: 1/151/292/122/263/123/264/164/305/145/286/116/257/167/308/13
Release For: JanJanFebFebMarMarAprAprMayMayJunJunJulJulAug
Released On: 8/279/1710/110/1510/2911/1211/2412/1012/23
Release For: AugSepSepOctOctNovNovDecDec

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