At a plus 5.3% year-on-year same-store sales rate in the April 23 week, Redbook reports a significantly greater Easter effect than ICSC-Goldman whose rate is more than two percentage points lower. Redbook reports last-minute Easter demand for children's apparel and candy and forecasts a 1.2 percent gain for month-to-month sales in a forecast that points to strength for the ex-auto ex-gas reading of the April retail sales report.
A weekly measure of comparable store sales at chain stores, discounters, and department stores. Redbook tracks week-to-week change, month-to-date change, and year-on-year change with the latter the most closely watched reading. The report offers early indications on ex-auto ex-gas retail sales.
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